Google Adwords (PPC) Training by Experts

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Our Training Process

Google Adwords (PPC) - Syllabus, Fees & Duration

  • Introduction to Paid Advertising

    • What is Paid advertising
    • Benefits of Paid advertising
    • Business objectives in paid ads
    • Branding Campaign
    • Direct marketing campaign
    • Paid advertising channels
    • Paid Bidding Strategies
    • Premium Ad Networks

  • Introduction to Google Ads(PPC)

    • Overview of Google Ads
    • Account Setup
    • Billing Methods
    • Old Version vs. New version
    • Google Ads Interface Tour
    • Basic Google ads Terminology
    • Recent updates in Google Ads
    • Account structure in Google Ads
    • Account Limits

  • PPC(Pay Per Click Campaign)

    • Types of Campaigns
    • Defining the objective of the campaign
    • Location Targeting
    • Language Settings
    • Google Partners
    • Bidding Strategies
    • Defining the Budget
    • Ad Scheduling
    • Ad delivery and Ad Rotation

  • AdGroups and Keywords Setup

    • What is Ad Group?
    • How to set up Ad Groups
    • Keyword Research
    • Keyword Match Types
    • Broad Match
    • Broad Match Modifier
    • Phrase Match
    • Exact Match
    • Negative Match
    • Keyword Planner Tool
    • Creating a Plan with Estimations
    • Adding Keywords to Ad Groups

  • Ad Formats and Guidelines

    • Types of Ads
    • Expanded Ad Format
    • Responsive Ad Format
    • Call Only Ad
    • Structure of Ad
    • Elements of Effective Ads
    • Writing the Ad Copy
    • Final URL of Ad
    • URL Options
    • Mobile URL Option
    • Best and Worst Ads Examples
    • Google Ads Guidelines
    • Copyrights & Trademark Guidelines

  • Google Ads Auction and Bidding

    • What is Ads Auction
    • What is Ad Rank
    • What is Quality Score
    • How to improve Quality Score
    • Improving Ad Relevance
    • Improving Landing Page Experience
    • Improving the CTR
    • What is Actual CPC?
    • How QS affects the Cost?
    • Types of CPC’s
    • Bidding Strategies
    • Auction Insights Tool

  • Ad Extensions

    • Sitelinks Extension
    • Callout Extension
    • Structured Snippet
    • Call Extension
    • Message Extension
    • Location Extension
    • Affiliate Location Extension
    • Price & Promotion Extension
    • App Extension
    • Automated Extensions

  • Conversion Tracking

    • What is Conversion
    • Types of Conversions
    • Website Conversion
    • App Conversion
    • Call Conversion
    • Offline Conversions
    • Implementation Conversion Tracking
    • Practical Case Study
    • Analyzing Conversion Reports
    • ROI Calculation

  • Campaign Reports Analysis

    • Key Performance Indicators (KPIs)
    • Different Levels of Data Analysis
    • Segmenting Data
    • Filtering Data
    • Column Customization
    • Search Terms Report
    • Auction Insights Report
    • Keyword Reports
    • Automated Rules
    • Dimensions Report

  • Display Ads Campaign

    • What is Display Ads
    • Objectives of Display Campaign
    • Bidding Strategies
    • Budget Settings
    • Audience Targeting Methods
    • Demographic Targeting
    • Content-based Targeting
    • Automated Targeting
    • Types of Ad Formats
    • Creating Custom Ads
    • Conversion Tracking
    • Gmail Ads
    • Creating a Gmail Ads Campaign

  • Remarketing Campaign

    • What is Remarketing
    • How to build audience list
    • Types of Remarketing Audience
    • Website audience
    • App Audience
    • Customer List
    • Custom Remarketing List
    • Create a Remarketing Campaign
    • Remarketing Ads
    • Conversion Tracking
    • Common troubleshooting issues.
    • Measuring Results of Campaign

  • Video Marketing with YouTube

    • Why video marketing?
    • Setting a Video Campaign
    • The objective of Video marketing
    • Instream Ads
    • Discovery Ads
    • YouTube Targeting options
    • Bidding Types
    • Type of YouTube Ads
    • Creating a YouTube Ad
    • Remarketing Lists on YouTube
    • Reporting and Analysis

  • Shopping Ads Campaign

    • What are Shopping ads
    • Shopping Campaign Setup
    • Google Merchant Centre
    • Datafeed Setup
    • Types of Datafeed
    • Datafeed Properties
    • Adgroups and Product groups
    • Bidding strategies
    • Reporting and Analysis

  • Mobile Marketing Campaign

    • Why Mobile marketing
    • Types of Mobile marketing campaigns
    • Creating Universal app campaign
    • Bidding Strategies
    • Location & Budget settings
    • Ad Formats
    • Conversion Tracking
    • Reports

  • Google Ads Tools

    • Opportunities Tool
    • Account Access Levels
    • Change History Tool
    • PPC Manager Account (My Client Center)
    • Google Ads Editor
    • Google Scripts
    • Business Manager
    • Account Linking

Download Syllabus - Google Adwords (PPC)
  Course Fees    
10000+
20+
50+
25+

Google Adwords (PPC) Jobs in Al Ain

Enjoy the demand

Find jobs related to Google Adwords (PPC) in search engines (Google, Bing, Yahoo) and recruitment websites (monsterindia, placementindia, naukri, jobsNEAR.in, indeed.co.in, shine.com etc.) based in Al Ain, chennai and europe countries. You can find many jobs for freshers related to the job positions in Al Ain.

  • Google Ads Specialist
  • Google Ads Expert
  • PPC Campaign Manager
  • Digital Marketing Executive
  • Campaign Manager
  • Paid Ads Expert
  • PPC Executive
  • Google Ads Manager
  • Digital Ads Expert
  • Google Ads Trainer

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Google Adwords (PPC) Internship/Course Details

Google Adwords (PPC) internship jobs in Al Ain
Google Adwords (PPC) Brands can use Google AdWords to promote to their target audience when they are researching their product category on the search engine. Thousands of online marketing initiatives rely on Google AdWords (or Google Ads) and PPC (pay per click) advertising, particularly in highly competitive industries and sectors. The majority of faults made after Google Ad campaigns have been run, on the other hand, are simple to cure and rectify without the need to seek out or hire specialists. When a firm creates a monthly ad campaign, Google will adhere to the ad-spend cap that the company establishes, as well as select target audiences globally or domestically. One of the most basic advantages of using Google AdWords is the ability to influence the audience with the most effective bargain they might be interested in. PPC ads are not affected by algorithm modifications. Our experts can teach you all you need to know about Google Advertisements, from setting up an account to creating ads and running them efficiently while analyzing the results. One of the most appealing features of Google AdWords is the ability to choose the time and day when you want your ads to appear. Customers who search for relevant terms on Google Search and Maps will see a Google Ad. PPC user data is beneficial to your SEO strategy.

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List of Training Institutes / Companies in Al Ain

  • AmadeusGulfAlAin | Location details: Zayed Bin Sultan St - Central District - Al Ain - United Arab Emirates | Classification: Corporate office, Corporate office | Visit Online: amadeus.com | Contact Number (Helpline): +971 3 764 0042
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  • SystrixITSolutions-TravelSoftwareSolutionProviderOfFuture-proofProductsForEnd-to-endAutomationOfTravelBusinessOperations | Location details: 1303, Al Ain Insurance Building Same as Bin Moosa Travel building - Hamdan Bin Mohammed St - Abu Dhabi - United Arab Emirates | Classification: Software company, Software company | Visit Online: systrixit.com | Contact Number (Helpline): +971 50 445 3372
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  • Neutral Digital Solutions Website designer in Al Ain, United Arab Emirates Address: Ayla Hotel, Alain - Al Ain - United Arab Emirates Phone: +971 3 708 9307 , website:alnawrasds.com/contact/
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courses in Al Ain
In September 2021, the college remained closed for 2 weeks. There are 1,685 students and 50 distinct nationalities. Education Development Trust is a frame permitted through the British Government for the reason of analyzing faculties distant places and nice confident through the Office for Standards in Education (Ofsted). The spiritual, moral, social and cultural improvement of students. Summary of the proof base utilized by the inspection team This BSO inspection changed into achieved through 3 Education Development Trust inspectors. Rigorous strategies to make certain that requirements had been maintained had been installed place. During the COVID-19 pandemic, the college closed among March and May 2020. The way wherein proceedings are handled. Inspectors record at the volume to which faculties meet the applicable Standards for British Schools Overseas. Schools assembly the requirements can have their inspection reviews posted at the Department`s internet site and might be registered on the United Kingdom Government`s Get Information approximately Schools (GIAS) internet site.

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